So Why Are You Standing In the Teller Line?
When banks introduced ATMs back in the 1970’s, consumer research was definitive. When was the last time you stood in a teller line? And how could the research have been so wrong?
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So Why Are You Standing In the Teller Line?When banks introduced ATMs back in the 1970’s, consumer research was definitive. When was the last time you stood in a teller line? And how could the research have been so wrong? Is Duct Tape the Answer?Now, as the sun begins to rise on the economy again, many firms want to rebuild the effectiveness of their sales desk. The temptation is to just put some duct tape around the frayed edges of the old model and hope that things can get back to where they were. A Money Management Institute NetMeeting to discuss leveraging the current crisis for success. This unreleased research will cover new approaches to segmentation, reprofiling, and the barriers to execution. How Have your Wholesalers Adapted?We think that’s a waste of a crisis. This period of turmoil will produce winners and losers. The winners will be wholesalers who recognize that financial advisors are a different breed than they used to be, these wholesalers have adapted their approach to reflect how advisors have changed. | ||||
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